PhillyGoes2College, a project of The Mayor’s Office of Education, launched Connect2College (C2C), an initiative featuring a web-based app and text messaging tool that provide users with college access information. The online and mobile tools supplement and enhance C2C’s work with community-based organizations to provide on-site college planning information. This new approach utilizes scarce resources more efficiently to provide citywide access to information and to foster a college-going culture.
Update: Through C2C, The Mayor’s Office of Education has strengthened 24 organization’s capacity to offer college access resources and services. Awareness of C2C has grown and more residents are accessing C2C through the website, the texting platform, at partner sites and through one-on-one appointments with C2C staff. From the launch in January 2015 through October 2015, the website had 6,962 users, the texting platform had 428 subscribers, the Facebook page had 1982 likes and there were 242 new Twitter followers demonstrating the reach of C2C’s message.