The Zoological Society of Philadelphia (Zoo) is challenging itself to lead the evolution of zoos from “safari-like” zoo experiences on large tracts of land remote from cities to urban assets that enhance the quality of life in more densely populated areas. By embracing its surrounding neighborhoods and working with them through community engagement, the Zoo will spearhead projects that will strategically leverage the Zoo’s assets and location for the direct benefit of its community. This strategy has been practiced by other anchor institutions, such as meds and eds, but this type of community engagement is new for zoos. Given its national leadership role, the Zoo has an opportunity to help other zoos see how they can creatively adapt their roles—and still stay true to their missions.
